bournemouth 7s is kind of a big deal.
30,000 people. 400+ sports teams. three days of sun, sweat, and sambuca.
and this year, we was right in the middle of it.
we rocked up as the official hygiene sponsor (yes, that’s a thing), and quickly became the festival’s unofficial pit patrol.
approved by the founder...
“you’ve got 5,000+ players all swyping themselves afterwards — it’s become the talk of the festival.”
– dodge woodall, bournemouth 7s founder
dodge started 7s nearly two decades ago with a dream: rugby meets rave. now it’s known as the 'sporting glastonbury'. and this year, it smelt… pretty good.
because wherever the funk tried to creep in, we were there. backstage, trackside, campsite, dancefloor...you name it.
“they’ve got a different vibe. the smell’s better. the material’s better. it ticks all the boxes really.”
– also dodge, who absolutely got it
@weareswypes Not to brag but… 🫡 When the owner of wants to rename the festival “SwypesFest💦” #approved #festival #rugby7s #bournemouth7s ♬ original sound - Swypes
when the sun was sweating harder than the players, we handed out swypes like they were hydration packs.
people swiped their pits, their bits, their everything.
and if you didn’t win a prize on our spin-the-wheel, you probably still won by not smelling like a locker room.
from sidelines to centre stage
acts like ella henderson and arrdee were headlining — but let’s be real, swypes was stealing the show in the hygiene department.
some cleaned up their armpits. others cleaned up full stop — a few lucky legends walked away with a month’s supply of wipes or a £1,000 holiday voucher.
what are swypes again?
we’re the glow-up your baby wipe wishes it had.
plastic-free, 100% biodegradable, dual-sided, and packed with aloe, vitamin e, and chamomile.
basically: a shower in a sachet.
festival szn's just getting started. and wherever there’s dust, sweat, and regrettable outfit choices - we’ll be there, quietly saving noses and dignity alike.
ready to stock up?
packs of six, 15, and 30 available here.
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